St. Louis chocolatiers hit sweet spot between innovation, tradition

Add molasses puffs to the list of foods – Provel, toasted ravioli and gooey butter cake – that St. Louisans love and other folks don’t quite get.

The old-fashioned candy with a sweet honeycomb-textured center is a top five seller here for the Chocolate Chocolate Chocolate Co.

“We can’t give it away in the rest of the country,” said Christina Abel, one of Chocolate Chocolate Chocolate’s owners.

Source
EatDrink

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