Green Light District 4/20 Celebration

Contact: Brennan England
Founder, Green Light District STL
events@cannabisclubstl.com
(314) 884-1699
www.gldstl.com
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St. Louis Small Businesses Struggle for Success—Can Cannabis Tourism Make a Difference?
Green Light District Celebration 2025 introduces the Puff Puff Passport and a bold vision for local economic revival.
ST. LOUIS, MO — In the heart of South City, a street-wide celebration is asking a bold question:
Can cannabis tourism revitalize St. Louis’ small business economy?
From April 18–20, the Green Light District Celebration 2025 returns to Cherokee Street for its third year, offering a creative, cannabis-positive model for community-driven economic growth. The weekend will feature live music, infused classes, art, food, wellness, and the debut of a brand-new local-first initiative: the Puff Puff Passport.
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What is the Puff Puff Passport?
It’s a free digital and print pass that turns Cherokee Street into a rewards-based scavenger hunt. Attendees collect “toke’ns” by visiting participating businesses, unlocking exclusive deals, and earning prizes.
This isn’t just a weekend event—it’s a pilot for a year-round strategy to help people discover and support local shops all year long.
Quote from Brennan England:
“This is about showing how joy, creativity, and culture can drive real impact. When we come together through the plant, we don’t just light up—we light the way forward for community growth and small business success.”
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Festival Highlights
All Weekend (April 18–20):
• Puff Puff Passport & Scavenger Hunt (FREE)
• $5 access to The Cola Lounge (2834 Cherokee St.)
• Street-wide shopping and deals
Friday, April 18:
• 7:00 PM – Comedy & Dinner at Empire Hall
Saturday, April 19:
• 12:00–3:00 PM – Elevated Easel Paint Classes
• 4:00–8:00 PM – Joint & Sushi Rolling Classes
• 9:00 PM – Live Concert with STL artists
Sunday, April 20:
• 2:00 PM – Elevated Easel Paint Class
• 4:20 PM – Sunday Supper with Rooted Buds
• 8:00 PM – Glow-in-the-Dark Easter Egg Hunt
• 8:30–11:00 PM – Karaoke with DJ Rico Steez
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Why It Matters
Missouri’s small business survival rate is just over 55%. Cannabis tourism—done creatively and ethically—could become a sustainable source of local economic activity.
Green Light District is more than a celebration. It’s a proof-of-concept that cannabis culture can uplift communities and drive real value.
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Who’s Behind It
Now in its third year, Green Light District is produced by the St. Louis Cannabis Club and The Cola Lounge. Founder Brennan England also authored a proposed bill to establish cannabis tourism as a formal part of the city’s economic and visitor strategy.
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Why the Late Announcement?
This year’s launch was delayed due to a serious health crisis experienced by England, who at one point faced hospitalization. Once stabilized, the event was scaled to a manageable and meaningful format. With media support, it can still shine.
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How to Join or Cover the Event
Puff Puff Passport Sign-Up (Free): www.gldstl.com/passport
Business Participation Form: www.gldstl.com/partners
Inquiries: events@cannabisclubstl.com | (314) 884-1699

Event Type: Community Event
When: Saturday, April 19, 2025 at 10:00 AM
Location: Cherokee Street Participating Businesses
Neighborhood: City-Wide,Benton Park West,Dutchtown,Gravois Park
Ward: Many Wards,Ward 7
Admission: Free. What is the Puff Puff Passport?
It’s a free digital and print pass that turns Cherokee Street into a rewards-based scavenger hunt. Attendees collect “toke’ns” by visiting participating businesses, unlocking exclusive deals, and earning prizes.
Contact: Brennan England - 314-265-2405
Contact Phone: