a Better Bubble™

EQ

The Business of Trafficking in Political Disinformation and Fake News

1 year 5 months ago

In my previous article on Decide Technologies’ connections to the alt-right, I shared my research into when LockerDome’s alt-right advertising network first launched shortly after Ferguson, the size of the network that we can see with our own eyes and my estimates for how much money the company is paying out to alt-right publishers and how much they’re making.

  • Size of Alt-right publisher network: 115 sites generating 567 million page views a month 
  • Revenue to Alt-right publishers: an estimated $6.53 million to $15.24 million a year
  • Revenue to Decide Technologies: an estimated $0.54 million to $1.27 million a month

In this article, I’ll explain how ad networks work for any publisher, and why Decide's business proposition lends itself especially well to working with fake news and disinformation networks.

The post The Business of Trafficking in Political Disinformation and Fake News appeared first on EQ.

Jonathan Allen

LockerDome Has Been Paying Tens of Millions of Dollars to Hundreds of Alt-Right Websites Over the Last 7 Years

1 year 5 months ago

Following the recent revelations that LockerDome has been funding Alt-Right websites and ignoring requests for comment from Reuters and the Gateway Journalism Review, I decided to investigate just how deep the rabbit hole goes. Sadly, I’ve got bad news: there is no bottom.

I estimate, conservatively, that LockerDome – the well-known and well-funded AdTech startup from St. Louis that changed its name to Decide Technologies in February 2022 – is paying out at least $1,700,000 per month in regular commission payments to at least 115 Alt-Right publishers who form the most visible segment of their online advertising network.

Over the last seven years, the total paid out to these sites – peddling racism, hate and disinformation – could be more than $100 million.

The post LockerDome Has Been Paying Tens of Millions of Dollars to Hundreds of Alt-Right Websites Over the Last 7 Years appeared first on EQ.

Jonathan Allen

Is Business Just Business? The Questions We’re All Asking About Decide’s Ties to Alt-right

1 year 7 months ago

"Online advertising is everywhere. And, —even the annoying ones with the clickbait headlines or dramatic claims about cures your doctor will hate— those ads are likely the backbone of the way your favorite websites make money.

You read their content, click their ads, and that click becomes cash.

And not just for the website you’re on. But for the companies which placed those ads using algorithms to automatically spread them at vast scale across the internet."

- Danny Wicentowski, reporter for St. Louis Public Radio

In this brief but informative podcast episode from St. Louis On the Air, another journalist discusses LockerDome's business with the Alt-right; and gets straight to the ethical concerns on every startup founder's lips:

If you're making money, where do you draw the line? Should you even draw a line?

Jonathan Allen

Economic Complexity Data for St. Louis

1 year 7 months ago

In my previous articles on the Bioscience Labor Market Analysis in St. Louis, I argued that a hollowing out of the Great Lakes megaregion was caused by an overspecialization in the regional economy and explained why embracing economic complexity is more likely to lead to a increasing incomes and affluence in St. Louis.

Let us now turn to the economic complexity data to verify the supposition that an outsourcing of middle- and commodity-skill level production jobs, and the outsourcing of R&D jobs, will likely lead to a lowering of the region’s economic complexity.

Mike Fabrizi

What Does Economic Complexity Mean? And Who Cares?

1 year 7 months ago

In my previous article, on the Bioscience Labor Market Analysis in St. Louis, I explained the regional economic development complications caused by "overspecialization", and promised to provide a brief explainer on the issues of economic complexity in general.

So... Here's why questions of economic complexity are relevant to the St. Louis region.

"Increasing a region’s or country’s economic complexity — by making products of high complexity — is associated with increasing incomes and affluence.

Countries whose economic complexity is greater than [expected] tend to grow faster than those that are “too rich” for their current level of economic complexity."

Mike Fabrizi

Happy Outcomes Not Guaranteed: The Great Lakes Megaregion

1 year 7 months ago

In my previous article, on the Bioscience Labor Market Analysis, I concurred with the report's findings that an emphasis on manufacturing is a factor in making the St. Louis region unique, saying, "This is can indeed be a source of competitive strength." 

"Locating research and development in close proximity to production and manufacturing can build an ecosystem effect in which R&D becomes more market- and production-focused. As a result, ideation can be more focused and the product development lifecycle shortened."

Unfortunately, this happy outcome is not guaranteed. Here's why.

Mike Fabrizi

BioSTL’s Bioscience Labor Market Analysis: some Good News and Good Insights

1 year 7 months ago

Please join EQ in welcoming our new columnist, Mike Frabrizi, who will be writing about economic complexity and the places we live. His first series of articles reviews the well-articulated and researched paper St. Louis Bioscience Labor Market Analysis (University of Missouri Exceed Extension, December 2021), and extends the good news story and suggest some means by which the former study can be built upon to help ensure that the St. Louis region continues to generate well-paying jobs and that per capita income growth continues. 

This week's series of articles builds extensively on economic complexity literature, that includes important publications such as The Atlas of Economic Complexity (Hausmann, Ricardo; Cesar A. Hidalgo, et al, 2013), Why Information Grows: The Evolution of Order, from Atoms to Economies (Hidalgo, Cesar and Allen Lane, 2015), The Building Blocks of Economic Complexity (Hidalgo, Cesar and Ricardo Haussmann, 2009), How and Why Should We Study Economic Complexity (Esteban Ortiz-Ospina and Diana Beltekian, 2018), The Observatory of Economic Complexity, Economic Complexity Theory and Applications (Hidalgo, Cesar, 2021, Nature).

Mike Fabrizi

This Wednesday at TechArtista: STL Black Tech Meetup

1 year 11 months ago
Join EQ after work at 6pm, this Wednesday at TechArtista Downtown for the Black Tech STL Meetup where I’ll be moderating a discussion on the topic of “Growing Black Tech in STL!“ Doors open at 6pm for free food and networking. The 45-minute panel discussion will start at 6:30pm and then you’re invited to join […]
Jonathan Allen

Decide (LockerDome) Linked to Alt-Right Websites

1 year 11 months ago
St. Louis-based advertising network, Decide (which rebranded from LockerDome in February of this year) is serving ads on three alt-right publications according to an article published on the Gateway Journalism Review. In effect, this means that Decide both makes money from ads served against alt-right content and pays those sites publishing alt-right content. However, Decide’s […]
Jonathan Allen

How to Take TechSTL Beyond Dreams of Single Platform

2 years ago
I’m glad to report that, following pressure from EQ in February, TechSTL has contracted a local web development firm for future work and sponsored an independently produced startup pitch event. Plus, Lindenwood has posted a job for ITEN Mentor Relations, which suggests some of the grant money is going to create new roles in the […]
Jonathan Allen

7 Universities Team Up to Launch Taylor Geospatial Institute

2 years ago
Leaders from St. Louis’ business, civic, academic, and governmental communities announced the launch of the Taylor Geospatial Institute, a first-of-its-kind institution that brings together eight leading research institutions to collaborate on research into geospatial technology.
EQ Staff, Jonathan Allen

St. Louis Based Cannabis Consultant on Passion, Place and Purpose

2 years ago
Zach Greene, an Advisory Board Member for Homeplan, completed this interview with EQ last year, but for various reasons I’d not gotten around to publishing it. Noticing that it was #420 on the internet today, now seemed a good time to introduce him and his consulting company, Quarter Coast, which specializes in highly regulated domestic […]
EQ Staff, Jonathan Allen

EQ’s Hosting a Social Impact Panel with EDUrain at VentureCafe

2 years ago
Bryon Pierson, founder of EDUrain, is delivering VentureCafe’s programming this week with a three-panel session over a couple of hours block. He’s got together a great set of speakers to not only discuss cybersecurity, but also how to build social impact businesses and why it’s an end-to-end opportunity in St. Louis. More Info Here Join […]
EQ Staff, Jonathan Allen

10 Founders Share Advice on Applying to Arch Grants Startup Competition

2 years ago
With the deadline for the Arch Grants Startup Competition fast approaching, EQ reached out to former recipients to get their advice on applying. As a one-time recipient and two-time applicant, myself, I heartily agree with the treasured sentiments below: if you’re on the fence, this is one deadline to cram last minute and get your […]
Jonathan Allen