EDWARDSVILLE – The Illinois Small Business Development Center (SBDC) for the Metro East at Southern Illinois University Edwardsville has supported JewelRide, non-emergency medical transportation (NEMT) business, by assisting with the company’s marketing, social media management, and financing. This summer, as a community outreach initiative, JewelRide is collaborating with the Edwardsville Public Library to host a Books for Bikes Reading Challenge. The Books for Bikes Reading Challenge is open to children in kindergarten through eighth grade. The challenge runs now through Sunday, July 31. Children are encouraged to read books, log their progress, and enter to win the grand prize of a bike. On Saturday, Aug. 6, 14 bikes will be awarded to the winning children. JewelRide owner, Tapiwa Mupereki, believes in the power of reading and how it can positively influence an individual’s life. “My mother really believed in reading,” he said. “If you can read,
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